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Develop an ISO 27001-compliant Information Security Management System
This useful guide clarifies the steps you have to follow to develop an ISO 27001-compliant ISMS. Each step is integral in how secure your information security system is.

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Location Intelligence: Determining Customer Purchase Patterns
sponsored by MapInfo Corporation
Posted:  17 Jun 2008
Premiered:  17 Jun 2008
Format:  Video
Type:  Videocast
Language:  English


ABSTRACT:
To make effective business decisions, an organization must have a comprehensive view of customer locations. Businesses that lack this thorough understanding are unable to identify potential customers and their behavioral patterns. This limits their ability to expand operations and reduce overhead costs. Discover how location intelligence is being used by a variety of businesses to execute critical business transactions with greater efficiency.

This Videocast discusses the various uses for location intelligence. Learn how location intelligence is being used by organizations to better plan for critical business decisions. Discover how this technology is being used in a variety of industries to identify prospective customers, their income and potential spending habits. Explore how location-based data is being used for extensive customer analysis by a vast array of businesses.



Speaker

Alex Lee
GIS Expert; Product Evangelist ,  Pitney Bowes Software



BROWSE RELATED VIDEOCASTS
GPS | J2EE | Java | Location-Based Services | Location-Based Services (Software) | SOA

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